Direct from Daisy-Belle

Active traceability enables both producers and consumers to trace products from cow to consumer. It covers the origin of materials and ingredients, as well as processing and packaging routing, enabling complete logging and tracking of all parameters.

Control of traceability ensures full transparency throughout the supply chain, significantly reducing the cost of recalls and bad will, and fulfilling regulatory traceability demands.

“Traceability has always been important, in the production sense, for our customers, and these improvements will certainly add a lot of value in reducing the time to identify individual production lots.”

Noel Ayre, Managing Director, Tetra Pak Oceania

More control, greater profitability


premium price
One customer achieved a 10% premium price on products thanks to active traceability.


Government production contracts secured based on perceived quality leadership.

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